Buysiders Institute

Every type of buyside firm, taken apart and explained.

What each kind of firm owns, how it makes money, how it is structured, and how it thinks about risk.

Private capital firmsPublic markets and trading firmsInstitutional allocators

Private capital firms

9 min read

Private equity firms

Control buyers of whole companies, financed with debt and improved over years.

8 min read

Venture capital firms

Minority backers of young companies, playing a power-law game of outliers.

8 min read

Private credit firms

Direct lenders to companies, earning yield and seniority instead of ownership.

Public markets and trading firms

9 min read

Hedge funds

Actively traded pools chasing absolute return across almost any instrument.

7 min read

Asset managers

Large, mostly long-only stewards of capital across public markets and beyond.

Institutional allocators

8 min read

Pension funds

Retirement pools that must match long-dated liabilities with careful returns.

7 min read

Sovereign wealth funds

State-owned pools investing national surpluses across the globe.

7 min read

Endowments and foundations

Perpetual pools that spend a little each year and invest for the very long run.

7 min read

Family offices

Private investment shops built around a single family's wealth and wishes.

7 min read

Insurance companies

Liability-driven investors deploying premiums against future claims.